Late
1990s PIA advertisement. The advertisement
says: "What makes the difference between a routine and an
unforgettable flight? Often, something as trivial as a
reassuring smile of a member of the cabin crew. Or, the
confident voice of the captain from the flight-deck. Or just
your own sunny disposition. There is no set yardstick that
defines a feel-good mood. Every passenger is an individual and PIA's staff are trained to recognise and respect this fact. It
may help you to know the difference. PIA's people!" |