In March 23 newspaper:
Brand Partnership With PIA
Pakistan International Airlines (PIA) invites proposals from reputable brands to undertake business partnership/alliance with an objective to enhance the brand value of PIA products and services on mutually beneficial terms within prevailing rules, regulations and laws of Pakistan.
PIA intends to sign a Memorandum of Understanding (MoU)/Agreement with interested party to articulate its commitment to this partnership from reputable organizations and brands.
Abbas
PIA Invites Proposals for Brand Partnership
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